The task towards achieving overall skin health is the core goal for every Dermatologists. The purpose of every Dermatologists is to respond to the many stresses on skin health that leads to varied skin conditions if left unmanaged and untreated. With rising skin conditions amongst Filipinos, Dermatologists aims to better improve their understanding and knowledge in the field of Dermatology and it’s very timely as the Philippine Dermatological Society held its 42nd Annual Convention in Manila last November 5-7, 2019 at Edsa Shangri-La with the theme, KALEIDOSCOPE OF PIGMENTARY DISORDERS.
Kusum as a company which offers quality and health for all participated in the said convention, this was attended by 1,385 Dermatologists in the country alongside some foreign delegates. Creating visibility and awareness of our company and products were the objective of Kusum as we participated for the first time in the convention. Product recall was made fun through our onsite slot machine game highlighting Dermazole, Dermazole Plus, Flusum and Wolvit with parallel product detailing delivered by our selected Medical Representatives, District Managers and Regional Sales Managers.
This will be definitely not the end of Kusum in creating company image to Philippine Dermatological Society but a start of a stronger partnership!